The Internet Marketing Challenge Blog

What is Social Bookmarking?

Contrary to what a lot of people think social bookmarking was not invented as a tool for internet marketers to get backlinks and increase rankings in the search engines. Social bookmarking is in reality a way for internet users to bookmark sites that they love for other people to see and click on. The extension to this is sites like stumble upon and Digg who actually get you to vote for the best bookmarked sites. In it’s purist form this is a great way for people with a common interest to share links to good sites with each other.

Social Bookmarking and Internet Marketing

So, as always us Internet marketers see this as a great opportunity to get visitors to our sites by submitting links to all our sites to the multitude of social bookmarking sites and hopefully people and search engines will see the bookmarks and visit our sites. Simple! Well, the theory is simple but unfortunately as always happens with technologies like this, they get abused. Internet marketers will mass submit all their site’s URL’s in one fail swoop to the same social bookmarking accounts and this results in social bookmarking accounts getting banned.

The Correct Way To Social Bookmark For Maximum Benefit To Our Sites

There is however a right way to social bookmark our blogs and sites and here are the steps below.

1. Open multiple accounts with all the best social bookmarking sites (see list below) by using different email addresses each time. Create some yahoo acounts, GMail etc for these email accounts.
2. Get a list of all your site’s URL’s that you would like to bookmark.
3. Mix that list up with as many URL’s from sites that do not belong to you about 50-50 share, (sites preferably that you like).
4. Split this list up into as many accounts that you have with the social bookmarking sites. (If you have 50 different accounts, create 50 lists of URL’s)
5. Submit 1 list to 1 social bookmarking account.

This is a big task to perform manually and thankfully there are some excellent tools on the market that can do this for you. The best tool out of all of them has to be Bookmarking Demon as it not only bookmarks all the URL’s you feed it but will go out and create all of those multiple accounts with the best social bookmarking sites. You will honestly be very thankful for this. A lot of the tools are monthly charges but this is a one off payment and offers a lot more than many of these monthly fee programs. You can even ping the sites once you have done the bookmarking to get search engine spiders interested. Add to this, the software is continually updated and has a different user interface for both beginners and advanced users. I use it all the time and have seen a lot of success with getting sites indexed using it, take a look for yourself here.

The Benefits Of Social Bookmarking

So what is all the fuss about social bookmarking and how can it really help our sites? Quite simply, social bookmarking works on two fronts. You can get direct traffic as a result of posting your bookmarks to these sites. Many people see those links and follow them to your site. The reality is that I do get traffic as a direct result from the bookmarks but the traffic is more difficult to convert into buyers or clickers on your site. The main benefit of social bookmarking is that you are recieving some high PR backlinks to your sites that get the search engine spiders visiting your sites incredibly quickly, sometimes within minutes. I have had sites/posts indexed in google within 4 minutes before as a direct result of social bookmarking. For some reason google loves social bookmarks probably because they see it as a user’s vote of confidence in a site. This is why it is very important not to overdo it and mix it up with plenty of other sites that don’t belong to you, keep it natural looking and you will stay under the radar and enjoy all the benefits that social bookmarking has to offer.

List Of My Top 10 Social Bookmark Sites

http://www.reddit.com/

http://furl.net/

http://www.clipmarks.com/

http://www.stumbleupon.com/

http://ma.gnolia.com/

http://www.mixx.com/

http://www.fark.com/

http://www.propeller.com

http://delicious.com/

http://digg.com/

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